New identity for LA PLACE, the HipHop Cultural Centre in Paris.
The logo pays tribute to the architecture of the space, taking the shape of the staircase, which reminded me of a P letter once I went up and turned around.
The analogy between the stairs design and the letter seemed to be a good metaphor, as La Place supports kids to raise the quality of their projects and upgrade their skills and knowledge across all Hip Hop disciplines.
- client | LA PLACE
- year | 2020